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INDUSTRY: Ecler declares bankruptcy
UPDATE: Word has just reached me from a trusted source that this isn't the very end of Ecler. We will have exclusive information when it's available, but clearly there are moves to save the brand from...
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Ecler Official Statement — it’s not over
We broke news last week about Ecler's long rumoured demise via a Spanish business news outlet. But it would appear that declaring bankruptcy is a long way from the end of the road, and we have...
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Throwback Thursday: Let’s talk “REVOLUTIONARY”
When marketeers are tasked with writing PR for the hottest spangly new stuff, they all lean heavily on hyperbole, making everything game-changing and revolutionary. But how do those claims stack up...
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